Traditional Marketing versus Online Marketing

Traditional Marketing versus Online Marketing

Without any form of advertising or marketing, no one would know about your business’ products or services. To get the word out about your company’s offerings, there are different ways to go about sending information to consumers. Albeit there are tons of choices available on how you can go about marketing and advertising, your options can fall under two major categories: traditional marketing and online marketing. The Difference between Traditional Marketing and Online Marketing Channels The most noticeable difference between online marketing and traditional marketing is the method of distribution. When you opt for traditional marketing, there are different mediums to choose from, and these may include the following: Billboards and signage Direct mail Brochures and fliers Banners on establishments Newspaper and magazine ads Radio and television commercials As for online marketing, it mainly uses digital means to get the word across to your targeted audiences. Nowadays, social media is Read More …